Startup founders sometimes view IT as a matter for mature companies — something to worry about down the road. In fact, technology should be part of strategic planning regardless of a company’s age or size.
The right solutions facilitate growth, increase agility and strengthen cybersecurity, all of which advance business development. Conversely, technology becomes a roadblock when startups lack the time, expertise or resources to reach the most critical milestones in a startup’s lifecycle: problem/solution fit, product/market fit, monetization and scale.
The social and economic upheaval related to the COVID-19 pandemic has underscored the importance of agility and the powerful ways in which it can be enabled by technology. Startups with a solid technology foundation are more likely to possess the resilience to ride out the storm and, perhaps, emerge even stronger.