Mike Elrod

In recent years, many retailers have rolled out solutions that rely on mobile beacon technology in their stores, only to find that these solutions have failed to yield the results that users craved. The problem hasn’t been with mobile beacons themselves. The technology still holds a lot of potential, which some retailers are using to…

Every day, the smartphones in our palms become more like the computers and notebooks on our desks back at the office. That fact presents every business in every industry with an opportunity to tap into these devices for true productivity on the go — rather than using them as mere high-end email inboxes. Take the…